MSc Marketing Management at Aston University
Duration of programme: 10 months Full-time
Start date: October
Intake: 120 per year
Fees:
UK/EU: £8,500
International: £13,600
Application & contact:
Apply for this course online
Aston Business School postgraduate admissions office
Tel: +44 (0) 121 204 3200
Fax: +44 (0) 121 204 4202
Email: abs-msc@aston.ac.uk
Programme outline and modules
The MSc in Marketing Management is designed to meet the needs of graduates who have not previously specialised in marketing but now wish to do so. While featuring specialist marketing modules, an understanding and appreciation of other business functions within organisations is also developed.
Modules
Foundation & Integrating Modules
Accounting for Non-Financial Managers
Foundations of Marketing Science
Marketing Management
Strategic Management
Specialist Modules
Marketing Psychology
International Marketing Management
Integrated Marketing Communications
Marketing Research
Marketing Strategy
Services marketing
Entry requirements
One of:
A good UK honours degree (minimum lower second class)
Equivalent overseas degree recognised by Aston University
Degree-equivalent professional qualification
And:
International students whose native language is not English or who have not completed a full degree programme taught in English will also need a TOEFL or IELTS qualification.
IELTS requirements are: 7.0 overall with no less than 7.0 in Writing and Speaking and 6.5 in Listening and Reading.
TOEFL requirements are: Paper-based test: 620 with a *TWE of 5.0, Computer-based test: 260 with a *TWE of 5.0 and Internet-based test: 105 with a minimum of 25 in Writing and Speaking and 23 in Reading and Listening).
2 references
*TWE = Test of Written English
Tags: aston university, business functions, financial managers, foundations of marketing, integrated marketing communications, international marketing management, marketing science, office tel, postgraduate admissions office